Proven experience in a social media role, with a strong focus on Instagram and Pinterest.
A portfolio or examples of work that demonstrate an understanding of creating high-performing organic content in the food and health categories.
Passion for food, cooking, and a sensitivity to the premium lifestyle brand market.
Familiarity with social media management and analytics tools.
Strong communication and collaboration skills, with the ability to work effectively with multiple teams.
A creative and proactive mindset, with a desire to experiment and learn.
Content Creation & Delivery: Plan, create, and deliver a regular calendar of high-quality, distinctive, and inspirational content for our Instagram and Pinterest channels.
Audience Growth: Focus on growing our organic reach and follower base on Instagram and Pinterest through compelling content, engagement, and community building.
Channel Strategy: Ensure the content subject, format, and style are optimised for strong organic performance on both platforms.
Cross-Functional Collaboration: Work closely with the Digital Manager for paid social media to ensure that organic and paid content amplify each other. Collaborate with the Brand team, especially the Partnership and Influencer Manager, and the Copywriter to tell cohesive brand stories across all channels.
Performance Analysis: Monitor and report on social media performance, providing insights on content trends, customer behaviour, and competitor activity.
Quality Engagement: Respond to comments and engage with other brands in a way that is authentic, on-brand, and helpful.
At Mindful Chef, we embrace diversity and inclusion as a foundation that enriches our culture and fuels the success of our business. We are mindful of everyone’s differences and we take pride in the unique perspectives, experiences, and talents that each individual brings to our team.
We are unafraid to tackle biases and challenge stereotypes, fostering an inclusive environment where everyone feels valued and empowered to contribute their personal strengths. Our commitment to diversity is not just a policy; it's a personal and collective responsibility that we take to heart.
We believe that by being mindful of our differences, unafraid to confront barriers, and embracing the personal stories and journeys of our team members, we can achieve greater innovation, creativity, and harmony in the workplace. Together we celebrate diversity, and together, we are better.